Wednesday, 29 May 2019

The Big Business of Paid Reviews


If you have been on the lookout for a small side hustle that can earn you extra cash, then you must definitely have come across posts on various job exchange sites that ask you to review a product in exchange for a fee. All you have to do is write a positive review of the product and you can earn good money. However, in many other companies, like GLOBAL TREE REVIEWS are accepted only if they are genuine.

The Big Business of Paid Reviews


The ethics of such a move notwithstanding, many small and also big companies are resorting to this method in order to create a positive social media impact and bring in more people into their demographic of potential buyers. In fact, the business of posting reviews for a price is a big one. However though lucrative in the short run, this fast-track short cut approach can spell doom for the business in the long run. We explore the reason why

The Lost Cause of Fake Reviews

Many companies resort to posting fake reviews that give glowing accounts of the product. As a result, the company gets many customers. Now if the service or the product being sold, does not match up to the expected standards, the customer gets frustrated and does not return. In this manner, a company with fake reviews will get a number of first-time customers but will not be getting any return customers
We have in fact found that return customers, or customers who genuinely believe in the quality of the product or service are the best and most cost-effective advertising mediums for a company. At GLOBAL TREE REVIEWS BY CUSTOMERS, whether positive or negative are always seen as points of learning and the company uses the feedback to improve itself Any company that concentrates more on providing quality product or services and works towards actually understanding the needs and feedback of the customer will grow more in the long run, than a company that resorts to paying money for fake reviews.  As Mahatma Gandhi, rightly said, “People who accept when they are wrong, go a lot further than people who prove they are right’!

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